White House Bridal Boutique – Townsville

December 13, 2017


Townsville’s premier bridal boutique has just entered the market and is being sold for the cost of stock and equipment! The owner is needing to move south and the search is on for the perfect buyer to continue this well known and profitable business opportunity.  

Business Overview
White House Bridal Boutique is Townsville’s leading bridal boutique and specialises in designer wedding gowns, bridal jewellery and accessories. The extensive range of beautiful wedding gowns and accessories come from both top Australian and international designers. Each of the gowns is hand picked by the owner and the business prides itself on having a specially curated collection of gowns that are carefully chosen based on amazing designs, fabrics and style.

Location & Facilities
The business has been established for over 4 years and has been operating from its current prime position at 102 Charters Towers Road, Hermit Park since mid-2016. The main road location has excellent exposure to tens of thousands of passing motorists each day.

The boutique underwent an $80,000 fitout only 12 months ago and has a sophisticated, charming feel with high ceilings, romantic layers of soft organza draping and sparkling chandeliers throughout. Dedicated bridal consultants assist clients in private viewing areas, allowing only the bride and her invited guests to share in the excitement of searching for the perfect gown. No expense has been spared to ensure this boutique has that special “wow” factor that impresses each and every bride that visits the business.

Hours & Employees
The vendor works 30-38 hours a week in the business. A casual bridal consultant has been employed 3 years and works 20-28 hours a week, and other casuals are called in when needed.  The business would be ideal for a couple to operate (eg mother and daughter, two sisters/friends, etc) and share the hours between them.

The boutique is attended Monday to Friday from 10am – 3pm and Saturday from 9am – 1.30pm. Private viewings are by appointment on Monday to Friday from 9am – 5pm and Saturday from 9am – 1.30pm.

Areas of Competitive Edge
There are so many reason why you’ll want to buy this business!

  • Townsville’s leading bridal boutique
  • Very well established with an excellent reputation
  • Profitable business with sales and profit increasing each year
  • Positioned in a high profile position on a busy main road
  • Excellent relationships with high quality designers have been established
  • Price of the business is entirely stock and equipment – no goodwill!
  • Facebook page has 4,300 followers and a 5 star rating from 130 reviews
  • Instagram has over 500 followers
  • Affordable rent and favourable lease terms
  • The charming fitout is only 12 months old
  • All furnishings and equipment are in fantastic condition
  • Procedures & Operations Manual is included in the sale
  • Convenient free car parking directly in front of business

Reason For Sale
Due to sudden urgent commitments down south to care for ill family members, the owner of White House Bridal Boutique has reluctantly placed her beloved business on the market and priced it for a quick sale in order to move away from Townsville.

Business Price
White House Bridal Boutique’s is being sold for $49,000 plus stock at valuation.

To receive a Sale Proposal, please complete our online Confidentiality Agreement form at www.beyond2000.com.au/confidentiality-agreement. Once we receive your details, we will email you the Sale Proposal for this business. Alternatively, contact:

  • Susan  Butler – 0419 905 463 or susan@beyond2000.com.au